You can barely find the Boost energy drink on the shelf, according to news reports. Like, No duh. Prolonged erection, called priapism, is the kind of lawsuit that a energy drink company could only dream about. I smell a rat and it smells like a marketing rat.

From the FoxNews article:

A man has sued the maker of the health drink Boost Plus, claiming the vitamin-enriched beverage gave him an erection that would not go away and caused him to be hospitalized.

Woods' court papers say he woke up the next morning "with an erection that would not subside" and sought treatment of the condition.

If this is some kind of devious, covert marketing operation I have only one word: Brilliant!

No documents found